









From the brand



Unexpected Finds Creating Joy

Clear Your Countertops
Transform cluttered outlets into functional shelves. Power Perch creates a tidy spot for devices, adding unexpected joy to your home.
How did we get our start?
We’re Matt and Liz, and our journey into the world of home organization began in 2024 when we took the exciting leap to acquire Storage Theory.
What makes our products unique?
We understand the universal desire for a well-organized space, whether you’re nesting in a cozy apartment, a bustling family home, or a sleek condo. That’s why we’re dedicated to bringing you home gadgets and organization products that you never knew you needed.
Why support Storage Theory?
We’re proud to be a US-based company, and we take immense pride in offering products that are made in the USA.
#1 Storage for Your #2 Wipes

Discover Joy in Every Corner
At Storage Theory, we’re passionate about uncovering home solutions and believe true organization sparks a profound sense of happiness.

Proudly Made in USA Products
We want every product you receive from Storage Theory to evoke a sense of warmth and satisfaction and transform your living spaces.
Fridge Organizers and Storage

Marker Holder for Whiteboard
Is Storage Theory a U.S. company?
Yes! We are a proud US-based company in Iowa. We’re dedicated to quality, and our products are made right here in the USA.
What kind of home organization solutions do you have?
We offer smart, problem-solving products like the Outlet Shelf and the Sponge Daddy Holder, all curated to you keep your spaces organized.
How does Storage Theory create “joy where I least expect it”?
We believe smart, simple solution for a cluttered space brings a sense of satisfaction. Our products are designed to surprise you with how effortlessly they create order and peace in your home.
Measuring Cups and Spoons Set
Kitchen Coffee K Cup Organizer
RECLAIM YOUR COUNTER: Turn any wall outlet into a shelf. Holds as phone charging shelf, Alexa echo dot smart speaker, or electric toothbrush up to 10 lbs. Sits over your outlet and uses your existing cover, keeping your bathroom counters and nightstands clutter free.
INSTALLS IN MINUTES (NO DRILLING): Mounts behind your existing outlet or light switch cover plate. No holes, no adhesive, no sticking or falling. Fits standard, GFCI and decora electrical socket plates. Damage free Alexa stand for renters and homeowners.
FITS SINGLE (1-GANG) OUTLET PLATES: Vertical duplex, GFCI, Decora and combination switch/outlet cover plates. Not for screwless or snap-on plates, or 2-gang double outlets or horizontal outlets. Search “Power Perch double” or “Power Perch horizontal” for those.
HIDE THE CORD MESS: Rear pass-through channel routes cables out of sight, and the included cord storage strap tames the tangle. Alexa wall mount and also holds an electric toothbrush, smart speaker, wifi router or phone charger — bathroom, kitchen or bedroom nightstand.
MADE IN IOWA, BACKED BY WARRANTY: Manufactured in the USA and built to hold its strength and color for years. Includes a one-year warranty and US-based customer support. A small, renter-friendly upgrade for apartments, dorm rooms and first homes.